Job Description

About Us:

Our client, an e-commerce software platform in the healthcare space, is looking for an Email Marketing Manager to join the team.

Your Contribution:

We’re looking for an experienced and strategic Email Marketing Manager to join our growing marketing team in Austin. In this role, you’ll take ownership of our email marketing program, creating and optimizing campaigns that engage healthcare professionals at every stage of the customer journey.

You'll collaborate with cross-functional partners to deliver timely, relevant, and high-converting communications that drive product adoption, retention, and revenue.

Key Responsibilities

• Build, launch, and optimize email campaigns, from onboarding and engagement to reactivation and retention.
• Own the email process end-to-end: strategy, content, segmentation, testing, execution, and reporting.
• Design and implement email workflows to support sales cadences and partner closely with the Sales team to ensure consistent messaging across the funnel.
• Create and manage customer promotional and expansion email campaigns that drive upsell, cross-sell, and increased product adoption.
• Develop and manage automated email journeys aligned with user behavior, lifecycle stage, and business goals.
• Collaborate with design and copy teams to create on-brand, compelling content that resonates with our audience.
• Analyze performance metrics (open rates, CTR, conversions, unsubscribes) and report insights to stakeholders regularly.
• Ensure compliance with email best practices, including deliverability and data hygiene.
• Stay current on email marketing trends and identify opportunities to innovate and improve.

Who you are:

• Process oriented with a passion for email marketing
• Strong project management and organizational skills
• Hands-on collaborator that works well in teams and cross-functionally
• An avid learner who is as excited about tests and experiments as much as wins and results
• A strong interest in understanding the customer and delivering a highly engaging and tailored experience
• Strong attention to detail, time management skills and ability to prioritize effectively
• Interest in start-ups, technology, and / or healthcare

Required:

• A bachelor’s degree and strong marketing background
• 3 to 6 years of total professional experience
• 2+ years of email marketing experience
• Experience and interest in marketing to small businesses
• Company working hours are 8am-5pm CT
• Based in Austin, TX
• Hybrid work schedule - Monday to Thursday in office and Friday remote

We recognize that team members may need flexibility around office hours for situations such as drop off and pick of children and unexpected emergencies. Please work with your manager to ensure you align schedules and can block off the appropriate times.

Why work with us?

• Collaborative, supportive, and high performing culture
• Health Benefits: medical and dental coverage with Aetna, One Medical
• 401k benefits with Empower
• Unlimited and flexible paid time-off
• Maternity and Paternity leave
• Commuter benefits
• Structured training program to help you learn critical business skills
• Career planning with a focus on professional development
• Fully stocked pantry and fridge
• An employee-driven culture with happy hours, team events, and other initiatives to celebrate our many successes
• Salary range: $90K - $100K
• Eligible for equity options grants

Job Tags

Similar Jobs