Marketing Associate Job at I Hotel, Urbana, IL

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  • I Hotel
  • Urbana, IL

Job Description

Job Summary:

The Marketing Associate will assist in the planning and execution of marketing strategies to promote the hotel, conference center, and restaurant. This role requires a creative thinker who can manage digital campaigns, support sales initiatives, and contribute to content creation, promotions, and community engagement efforts.

Key Responsibilities:

• Content Creation & Social Media:

o Develop and schedule engaging content for social media platforms (Facebook, Instagram, TikTok, LinkedIn, etc.)

o Assist with photography and videography for events, dining experiences, and hotel amenities

o Monitor trends and adapt content strategies to increase reach and engagement

• Digital Marketing:

o Help manage email marketing campaigns, including list segmentation, design, and performance tracking

o Update and maintain the website and online listings (Google, TripAdvisor, Yelp, etc.)

o Support SEO and PPC campaigns as needed

• Promotional Campaigns & Events:

o Assist in the development and execution of seasonal promotions and special events

o Coordinate marketing materials for weddings, conferences, and group bookings

o Partner with local businesses and influencers for cross-promotional opportunities

• Sales Support:

o Create flyers, menus, and presentations for sales teams

o Maintain marketing collateral inventory and event signage

o Support CRM management and lead generation activities

• Analytics & Reporting:

o Track marketing metrics and prepare regular performance reports

o Research industry trends, competitors, and customer preferences

________________________________________

Qualifications:

• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience)

• 1–3 years of marketing experience, preferably in hospitality, food & beverage, or event industries

• Strong writing, editing, and content creation skills

• Familiarity with tools such as Canva, Mailchimp, WordPress, Meta Business Suite, and Google Analytics

• Creative thinker with attention to detail and a collaborative mindset

• Able to work occasional evenings or weekends for events or social media coverage

A contemporarily designed property operated to AAA Four-Diamond standard featuring over 125 luxurious hotel rooms and over 70,000 square-feet of conference center space. Immerse yourself in a serene environment where art, nature, and wellness blend seamlessly to create an unforgettable experience.

Job Tags

Full time, Seasonal work, Local area, Afternoon shift,

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